
Custom Recruitment Strategies and Guidance Tailored To Your Institution.
Expert consulting with nearly 25 years of experience—without the big agency costs.

Custom Recruitment Strategies and Guidance Tailored To Your Institution.
Expert consulting with nearly 25 years of experience—without the big agency costs.
Extract the most value from your recruitment resources – unlock your institution’s ROI
Are you a tuition-dependent school looking to enhance your student recruitment without big agency costs? With nearly 25 years of experience, including a decade leading Whiteboard Higher Education’s student search and recruitment offerings, Jonathan delivers personalized consulting that drives real results. The difference between “good enough” and “exceptional” student recruitment is tens of thousands of meaningful touchpoints, leading to stronger and more deeply engaged applicants. Experience the Difference Today
SERVICES
Core Capabilities to Transform Your Recruitment Strategies
Enrollment Strategy
& Optimization:
Recruitment &
Campaign Enhancement:
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Develop personalized student search strategies that reflect your institution’s mission.
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Use data analytics to refine recruitment efforts for improved outcomes.
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Optimize CRMs like Slate and TargetX to streamline communication and engagement.
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Elevate engagement, response rates, and overall effectiveness.
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Every dollar spent delivers results, improving conversion from prospects to applicants.
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Ensure campaigns adapt to real-time student behavior with feedback loops.
Content &
Messaging Strategy:
Enrollment Strategy
& Optimization:
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Create messaging that resonates with prospective students.
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Maintain a consistent and authentic voice in all recruitment communications.
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Ensure cohesive campaigns across email, print, and digital channels.
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Simplify complex data for actionable insights and decision-making.
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Turn reporting into specific steps that improve future recruitment efforts.
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Gain clarity on key metrics to continuously refine recruitment strategies.Optimize CRMs like Slate and TargetX to streamline communication and engagement.

Uncover the passion and expertise that drive our mission to elevate your institution.
Previously Worked With
Previously Worked With
JONATHAN EPSTEIN
Expertise
With nearly 25 years of experience, including a decade leading Whiteboard Higher Education’s student search and recruitment offerings, Jonathan has delivered student recruitment and enrollment strategies for more than 250 higher education institutions, blending data-driven insights with practical expertise. His innovative approach has helped universities achieve record-breaking applications, improved enrollment outcomes, and impressive net tuition revenue and return on investment from their recruitment efforts.
TESTIMONIALS
What Clients Say
"Jonathan’s intelligence, strategic instincts, and deep care for his clients make him an invaluable partner. Both analyses and decisions informed by Jonathan have been cornerstones of recruitment and enrollment success at key points in my career.
Working with Jonathan is akin to embedding a guardian angel, mentor, and powerfully informed cheerleader into your team."
Matthew Hyde
Dean of Admissions and Financial Aid
Trinity College, Hartford, CT
“I’ve had the great pleasure of knowing and working with Jonathan for well over a decade. He is very smart, ever curious, always professional, and an incredibly hard worker. More than that, he loves the work of problem-solving for clients.
He was committed to understanding our particular situation and finding solutions that were right for us. It was never cookie-cutter, never a chore, and never pro forma.
Jonathan is also deeply collaborative. He listens, he considers, and he engages in real dialogue, all in the service of getting useful results. He’s fun to work with, he asks great ideas and always has good suggestions. “
Christoph Guttentag
Dean of Undergraduate Admissions
Duke University, Durham, NC
LET’S TALK
Big or small, every institutional challenge is an opportunity. What’s yours?
Your challenge holds the key to growth. Let's explore how the right approaches can make all the difference—reach out today.